Indoor Delivery Robots
Role
Lead Product Designer
Live Website
Team
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Myself (Design)
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Robotics Engineers
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Product Managers
January 2022 - September 2023
Timeline
Download swiftshops
Indoor Delivery Robots
LONDON
How It All Started
I joined Swift as a fresher in User Interface and Experience Design. Swift is a startup based in London that works with robotics and develops tech solutions. I worked asynchronously with a diverse team from around the world.
My primary role was to understand the user journey and optimize their experience accordingly.
The robotics department was entirely new to me, which made the experience both challenging and exciting. With guidance from Michal, I designed an app to be integrated with the robot functions.
As it is a startup, I took on various roles, which significantly influenced the way I approached design. This experience opened my eyes to the multiple aspects that need to be considered for a product to be successful.
OUR STORY
Attract attention
Ease of use
Designed for convenience
Consistent Swift Support
REASONS TO COLLABORATE WITH US
We're on a mission to make the world better, one delivery at a time. Our robots are designed to navigate busy shopping centres, find your location and deliver packages directly to you.
We believe that our customers are the most important part of our brand. We strive to make their lives easier, safer and more efficient with our technology. Each robot is tailored to fit each customer's needs and fits seamlessly into their daily routine.
WHAT’S INTERESTING?!
BENEFITS OF A ROBOT
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Customer places an order on the Swift mobile application.
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Shop receives the order on the provided tablet.
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Robot delivers the package to the customer.
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Robots also deliver packages from shops to a hub near the exit, from where they are further delivered to customers' homes.
The best things in Life are Cheese!
Swift it!
Swift it!
Swift it!
Swift it!
Swift it!
Taste the sweetness of Life
Taste the sweetness of Life
Coffee makes everything better!
Happiness is a Tub of Ice cream!
Our goal is to make
INDIA
The next superpower in Robotics
$250B
ROBOTICS MARKET IN 2030
Kickstart your health
Now collaborated with
Better Technology
Delivering Medicines to patients
Carrying Medical instruments
Doctors can interact
(Telepresence)
Behind The Screen
I typically worked independently on assigned tasks and then discussed my progress with the rest of the team. This approach allowed me to analyze competitors and draw inspiration before diving into design creation. My process was highly iterative, involving user observation and rebranding efforts for Swift.
Process
1
1. Team Spirit & Async Work: Even though I worked on tasks individually, I always made sure to discuss ideas with the team. These collaborations helped me improve my designs and enhance the user experience. Despite being in different time zones, our team spread across different parts of the world, worked harmoniously.
2. Compassion and Support: I learned that being understanding and appreciative of everyone's contributions leads to better results and fosters a positive work environment.
3. Understanding Real-Life Users: While university projects taught me to create user personas, real-life users often present different needs and challenges. I realized how crucial it is to recognize and address these unexpected requirements.
4. Business Insight: Gaining a deeper understanding of what makes a product successful in the market was invaluable.
5. Working in a Fast-Paced Environment: I adapted to the fast-paced nature of the startup environment, learning to stay flexible and efficient.
My Learnings
3
Quick Iterations: One of the main challenges was adapting and refining designs rapidly to meet user needs. Balancing Usability & Aesthetics: Initially, my focus was on making designs visually appealing, but I quickly learned the importance of balancing aesthetics with usability.
Challenges
2
Represented Swift Robotics at the Young Entrepreneur Alliance (YEA) Summit during the G20 India. (2023)
Winner, Smart City Robotics Competition, Milton Keynes. (2023
Achievements
4
